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Marketting | Mpower Women Blog

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Category: Marketting

MPOWER ENTREPRENUERSHIP SEMINAR 8/12//2017: HOW TO MAKE YOUR BUSINESS READY TO MAKE MONEY 2018, TESTIMONY BY PAULINE KINYUA

MPOWER ENTREPRENUERSHIP SEMINAR 8/12//2017: HOW TO MAKE YOUR BUSINESS READY TO MAKE MONEY 2018, TESTIMONY BY PAULINE KINYUA

The Entrepreneurship seminar on 8/12/2017 is a MUST for anyone who wants their business to make MONEY in 2018. For any business to be successful you need a PLAN, MONEY and CUSTOMERS. The training on 8/12/2018 is designed to equip an entrepreneur to; Organise their business Have a plan that they can execute in 2018 Make the business ready to get finance from a financer or investor Help you net the biggest customer; the GOVERNMENT through procurement. Pauline Kinyua is…

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MPOWER LIMITED SEMINAR 8/12/2017: HOW TO MAKE YOUR BUSINESS READY TO MAKE MONEY IN 2018!

MPOWER LIMITED SEMINAR 8/12/2017: HOW TO MAKE YOUR BUSINESS READY TO MAKE MONEY IN 2018!

I was fortunate to visit a few states in USA to benchmark on best practices for entrepreneurs and Small Businesses. It was eye opening experience that exposed me to entrepreneurs in my Team #IVLP2017 from 22 countries. The first thing I learnt from my team mates and entrepreneurs we interacted with was that every entrepreneur has similar challenges of ACCESS TO FINANCE. Over the 3 week program I realised that indeed Finance is a challenge but how can your business access…

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BUSINESS AWARDS AND CHRISTMAS BAZAAR

BUSINESS AWARDS AND CHRISTMAS BAZAAR

The long Weekend 10th to 12th December , Jamuhuri( Freedom) Day was busy for Mpower Limited.   On Friday 10th December the Mpower Limited MD Janet Katisya attended the Mombasa Busness Awards Gala dinner at Whitesands Hotel with Rehema  Abdulaziz our member who has attended most of our events in 2016 . Rehema is the CEO of SUGAR AND SPICE CANDY DEN( check her lisiting on www.mpowerdirectory.com)  Thanks for the support Rehema.     The Mombasa Business Awards is an…

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Trade Expos as a Way to Maximize Your Trade Show Marketing Investment

Trade Expos as a Way to Maximize Your Trade Show Marketing Investment

How to maximize Impact Exhibiting products or services at targeted trade expo shows provides entrepreneurs an opportunity to promote products, brand visibility, generate new leads, and push sales. Trade Expos also showcase the latest corporate trends, help you to acquire competitor insights, networking, and improve relations with present customers. Whether you are participating in an International Expo, an annual trade show, or a local expo exhibition, you’ll learn business ideas which will elevate your company to potential buyers, leveraging your…

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What can you do to get more customers this festive season? PART TWO

What can you do to get more customers this festive season? PART TWO

  by Caroline Gikonyo   What if your business is physical and you can’t meet each prospect in person? If you have a physical business, then invite the prospect to come and visit the business. Here’s what you do: Decide on what you can offer prospects during this season to entice them to come and visit your business. Before going for the event, print 2-sided business cards with your contacts on the front and the offer on the back. If…

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THE DONT’S OF AN EXHIBITOR AT TRADE FAIR

THE DONT’S OF AN EXHIBITOR AT TRADE FAIR

  An exhibition is more than a place of making sales…it’s a point to make valuable business contacts, create lasting impression to your prospective clientele, and much more. If you want to exhibit successfully, please consider practicing the following :- – Do not hide your identity. Stand out! Have an amazing signage.Let people know who you are. – Do not make people guess what is new in your business, make it obvious. You can use “NEW” signs – Do not…

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What can you do to get more customers this festive season?  PART ONE by Caroline Gikonyo

What can you do to get more customers this festive season?  PART ONE by Caroline Gikonyo

(Note: While this article focuses on service businesses, any business person can use these tips to make new connections when attending physical networking events) (Image Credit: Stuart Miles at Free Digital Photos) Service business are especially challenged when it comes to marketing. This is because services are not tangible. A prospective customer will only know whether the service has worked for them after they have purchased it or used it in a demo. Each day, business owners are bombarded with…

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